Thursday, November 24, 2011

 

Raving Fans....A Must To Succeed Today!

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Tuesday, December 28, 2010

 

How Fascinating Are You

Great blog post from the Influential Blogger on Sally Hogshead's book Fascinate.

7 Ways to Fascinate, Persuade, Captivate your Audience

Take your own test to see what your {F} SCORE is. Get a copy of Sally's book now.

Just as a reference. My score results were MYSTIQUE for my primary trigger, POWER for my secondary trigger and VICE was my dormant trigger. You will know more how to apply these once you have read the book and taken your own test.

Be fascinating today!!

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To Blog or Not To Blog

Here are the 8 reasons why 2011 is the the perfect time to convince your CMO or boss to decide that blogging and the blogosphere has finally matured enough to demand serious reconsideration and here’s why:

Read Chris Abraham's article at Marketing Conversation for all of the details.

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Wednesday, December 23, 2009

 

TrendsSpotting's 2010 Social Media Influencers - Trend Predictions in 140 Characters

"2010 Social Media Influencers" is the first report from the series "2010 Influencers Series: Trend Predictions in 140 Characters".
TrendsSpotting Market Research is now running its third annual prediction reports following major trends in six categories. We will be featuring the predictions of digital and marketing experts on the big changes awaiting us in the coming year.
This year we are adopting a new “tweet style” format, easier for you to focus on, comprehend and forward.

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Tuesday, December 08, 2009

 

Set Up a Winning Facebook Fan Page 101

With more than 300 million active users, Facebook is nearly the size of the United States in terms of population. In fact, odds are that you’re a Facebook user, perhaps using it to keep in touch with family and friends, with a dash of business thrown in for good measure. Maybe you look at some of the 2 billion photos uploaded each month, or contribute a few of the 40 million daily status updates. In short: Facebook is where it’s at, and you’re already there.


But what about your business? Does it use Facebook ? If you’re a business owner, you really need to set up a Fan Page, or else you risk being left behind as more businesses shift to social networks like Facebook. This post is a beginner’s guide to setting up and getting the most out of a Page on Facebook for your business.


Great article from Susan Payton is the Managing Partner of Egg Marketing & Public Relations.

Read the entire article here.



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Thursday, October 15, 2009

 

The Presentation Secrets of Steve Jobs

Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.

The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

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Saturday, August 29, 2009

 

Are Customers Really That Rational About Their Purchases

Very insightful article about behavioral economics surrounding your customers. Read the article below to get the details and see how you are handling customers.
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How to gain the most from customer decisions - Companies need data to truly understand how customers make choices online, or companies will end up "leaving money on the table," John Sviokla writes. Companies must learn how customers "really act instead of how they are supposed to act," he writes. HarvardBusiness.org/The Near Futurist blog

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Saturday, August 15, 2009

 

Need Help Launching Your Social Media Image

Webify Your Business, Internet Marketing Secrets for the Self-Employed includes 60 chapters with step-by-step instructions for entrepreneurs to leverage today's social internet to grow their businesses. Short and concise chapters are presented in a deliberate and strategic sequence designed to maximize results. Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end, allowing the reader to take immediate action and see results quickly.

Feature Highlights include:

* Internet marketing information recipients want and need
* Practical and unthreatening step-by-step instructions
* Short accessible chapters recipients can read in 10 minutes
* Itemized to-do lists at the end of each chapter
* A perfect format for both beginner and savvy recipients

Book is by Patrick Schwerdtfeger, who is the founder of Tactical Execution, an online marketing agency located in beautiful Walnut Creek, California.

Get the book right now at Amazon.com

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Saturday, July 04, 2009

 

Twitter Comes to the Rescue

This is a very interesting article in the New York Times regarding the use of Twitter for improving customer service. I am seeing more and more of this every day. I am leaning toward any and all companies using this great online tool to interact with their customer base.
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If you’re not protesting an election or promoting a product, Twitter, the microblogging site that has been getting so much attention these days, can be easy to dismiss. Read the entire article here.

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Saturday, May 30, 2009

 

Keep The Customers That You Already Have

Not a unique or novel concept to keep the customers that you already have. I do training periodically on customer service and always hammer home the point that it costs 10 times more to get a new customer than to keep an existing one.

Here is a great article from Rhonda Abrams about creating a plan to keep current customers. Strategies: Make customer retention priority No. 1


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Friday, May 22, 2009

 

Great Marketing Tips

Referral Offers Your Customers Can't Refuse

A great product or service and inviting customer experience is essential to building a steady stream of referrals to your business. Check out this article at Entrepreneur from Duct Tape Marketing.


Some awesome tips in this article!

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