Cleveland Sales Talk

At times you can get tired about hearing about price. Here is an article from Selling Power that addresses some areas to work on and develop strategies to work on the price objection. Read the article now.

Have you read the Steve Jobs biography yet?? It is on my living room coffee table. Can't wait to dig into it as I have been a huge fan and supporter of Apple since 1995.

In the interim, I have read an article from the Wall Street Journal about utilizing the biography and applying some of Steve Jobs' principles. Bio as Bible: Managers Imitate Steve Jobs.

You can get the book at Amazon.com by clicking on this image.

Labels: Business, Innovation, leadership, management

You need to check this blog post out from Mark Hurst. Outlines briefly the company and/or product life cycle as it relates to the customer experience. Short, sweet and to the point. My take-away....a company must continue to evolve and focus on the customer experience because the life cycle product(s) won't change. Create, develop, innovate to stay a long time participant in the business world. It's about the customer and you can't forget that!

Read the blog post here.

Labels: Business, customer loyalty, customer service